The workflow automation process is depicted as infographics in the marketing automation PowerPoint diagram. To collect leads, nurture them, and monitor behavior and performance, firms can use a variety of marketing automation tools. One example of analyzing lead behavior based on which landing page it converted is using landing pages. Additionally, marketing automation platforms assist in setting up a pipeline to collect various consumer segments. This marketing automation workflow template shows the segmentation and leads nurturing process as a four-step process map. The actions are carried out and automated by the marketing automation diagram.