The Process of a 4-Step Journey Map is a clever design for a PowerPoint template that shows the steps in a customer journey. The steps consumers take to become customers are known as a customer journey. It can also be used to describe the phases of awareness, study, selection, and purchase. Typically, a buying funnel is used to depict these processes. The effectiveness and qualities of the marketing process are shown on this template presentation. In order to enhance marketing strategy or different touchpoints, it can be utilised in business and marketing presentations.